LeagueApps Announces the Formation of Nonprofit FundPlay Foundation
By Melissa Wickes
February 2, 2023
FundPlay Foundation is Expanding from LeagueApps’ Philanthropic Program, FundPlay, in Order to Scale its Impact
New York, N.Y. (February 2, 2023) – Today, LeagueApps Chief Executive Officer and Co-Founder Brian Litvack publicly announced the newly formed FundPlay Foundation, a nonprofit with the mission to build operational capacity for its partners and increase access to amazing youth sports experiences.
FundPlay was originally formed as a philanthropic program within LeagueApps in order to support sports-based youth development organizations doing impactful work in underserved communities. By expanding into a public charity, FundPlay Foundation will be able to build upon the groundwork laid by LeagueApps, while still receiving support from LeagueApps in the form of a financial commitment, software licenses, and more. LeagueApps will be covering all operational costs for FundPlay Foundation in 2023, ensuring that 100 percent of all donations and funds raised by FundPlay Foundation will directly support programs and deserving nonprofits.
In its 2022 Impact Report, LeagueApps announced that its impact programs have provided free software licenses to more than 400 youth sports organizations in underserved communities across the country, enabling more than 550,000 unique sports opportunities for youth in those communities. In addition, through its fundraising efforts dating back to 2016, including its annual Ballin’ For Charity basketball tournament and FundPlay Drive campaign, LeagueApps has provided more than $300,000 in cash donations to mission-aligned nonprofit organizations.
“LeagueApps’ mission is to create positive sports experiences for all. We want to have an impact on making youth sports more accessible,” says Litvack. “Studies show that kids from low-income families are only half as likely to participate in youth sports as kids from higher-income families. That is why we created FundPlay in 2015. The formation of FundPlay Foundation marks a new and exciting step towards LeagueApps becoming the most impactful organization in all of youth sports. We look forward to supporting FundPlay Foundation’s mission through the use of LeagueApps technology and people-power to ensure that all kids have access to amazing youth sports experiences.”
In 2022, as a LeagueApps program, FundPlay supported the creation of a playspace for the first time. Working with FundPlay grantee South Bronx United, the LeagueApps team and FundPlay raised $50,000 for the creation of an indoor mini soccer pitch that opened this past September. In February, FundPlay Foundation will continue this tradition by partnering with the Los Angeles Dodgers Foundation to build two state of the art Dodgers Dreamfields for youth baseball and softball participants in Inglewood, California.
“FundPlay Foundation is going to build upon and scale the impact work that LeagueApps started,” says Benita Fitzgerald Mosley, FundPlay Foundation President and vice president of community & impact at LeagueApps. “By creating a distinction between LeagueApps’ broad impact efforts and the charter of FundPlay Foundation, we will be able to amplify and support the great work that both organizations do in increasing accessibility to youth sports for kids in underserved communities. We look forward to bringing together leaders and organizations all across youth sports to work collaboratively to address issues of inaccessibility.”
In addition to its support of FundPlay Foundation, LeagueApps will continue to support the work of the PLAY Sports Coalition—which includes Fitzgerald Mosley as its executive director and LeagueApps President Jeremy Goldberg as its vice chair—continue its membership in Aspen Institute’s Project Play 2024, and support nonprofit organizations that align with its organizational mission in 2023 and beyond.
Born and bred in New York City, LeagueApps is the operating system and community for youth and local sports leaders—providing them with the technology and professional network they need to grow, scale, and play for the future. The platform powers thousands of clubs, tournaments, leagues, camps, and facilities, reaching more than 10 million participants across the country. LeagueApps contributes 1% of its revenue to FundPlay Foundation and has committed to providing software licenses, and employee and administrative support. Through this and its other impact efforts, LeagueApps provides operational and financial support to programs serving athletes that would otherwise not get the chance to play. In 2020, they were recognized by Hashtag Sports for their NextUp Town Hall series, which provided organizations with support and community as they navigated the COVID-19 pandemic. The company has made Deloitte’s Technology Fast 500™ list, a ranking of the 500 fastest growing tech companies, for the past two years.
Visit LeagueApps.com for more information on LeagueApps’ impact efforts.
About FundPlay Foundation
FundPlay Foundation is a nonprofit with the mission to build operational capacity for its partners and increase access to amazing youth sports experiences. FundPlay was originally formed as a philanthropic program within LeagueApps in order to support sports-based youth development organizations doing amazing work in underserved communities. By becoming a public charity, FundPlay Foundation builds upon the groundwork laid by LeagueApps, while still receiving support from LeagueApps in the form of a cash commitment, software licenses, and more.
FundPlay Foundation is a Delaware nonprofit corporation that is currently 501(c)3 pending.
Visit FundPlay.org for more information.
To support FundPlay Drive, FundPlay Foundation’s annual fundraiser to raise money for youth sports in underserved communities, make a donation here.